On the heels of their explosive track, “Like 1999”, today JUNO nominated, alternative-pop band, Valley shares their new song “SOCIETY” via Capitol Records.

Valley – comprised of Rob Laska, Karah James, Mickey Brandolino and Alex DiMauro – have spent the past two years developing organic buzz through a personal and intimate connection with their fans. Listen HERE. Watch the lyric video HERE.On the heels of their explosive track, “Like 1999”, today JUNO nominated, alternative-pop band, Valley shares their new song “SOCIETY” via Capitol Records. Valley – comprised of Rob Laska, Karah James, Mickey Brandolino and Alex DiMauro – have spent the past two years developing organic buzz through a personal and intimate connection with their fans.

 
“SOCIETY” hinges on a hummable, clean guitar riff. Its head-bopping beat thumps in the background as Valley gleefully nods to “You Get What You Give” by The New Radicals and “Teenage Dirtbag” by Wheatus. Laska comments, “To us, both those songs have such an uplifting chorus but lyrically deal with some frustration with the world / pop culture and just not letting it get you down. They both lyrically touch on not following the rules just because you're told to; trusting your own beliefs and making your own decisions.”

If TikTok happened in 1998, it might sound like this song. Underpinned by dancefloor-ready piano, the track rides this momentum towards the sweeping and shimmering hook. On the song’s meaning, Laska explains, “’SOCIETY’ tells a story of how our career can sometimes feel. We exist within an ever-changing creative industry full of opinions and music machines making everything go round. At times, what you truly have to say as an artist can feel diminished or not as important when it comes to the context of making a product or something that people will label as sellable and listenable. At the end of the day, ‘SOCIETY’ is Valley accepting the terms and conditions of our identity, songs and career, the fact that we’ll never be able to please everyone but also coming to terms that no matter what the public considers to be a ‘hit,’ we tell ourselves we’re always going to follow our own artistic arrow.”
 
“SOCIETY” follows Valley’s unanticipated release earlier this year, “Like 1999.” Its genesis traces back to a TikTok post that featured the chorus of an unreleased song. In only a few short days, the TikTok had over 700,000 views and over 100,000 likes with Johnny Orlando and JESSIA posting duets of the song on their own accounts. Valley rushed to finish “Like 1999” in under 48 hours for fans and the song went on to inspire thousands of creators and amass 2.5M+ views on the original TikTok post. Now their fastest growing song to date, “Like 1999” has helped push their catalog to eclipse over 100 million streams while breaking borders, appearing on viral charts in the U.S., Philippines, Korea, Japan and more.

After an unprecedented year for live music, Valley is excited to reconnect with their fans to perform across North America. The band is gearing up to play Wunderbus Festival in Columbus, OH and Bottlerock Festival in Napa Valley, CA at the end of the summer and then joining COIN on a 17-date North American tour this fall. See full list of tour dates below.

VALLEY 2021 TOUR DATES

Sat Aug 28 - Sun Aug 29              Columbus, OH                Wonderbus Festival
Fri Sep 3 - Sun Sep 5                    Napa Valley, CA              Bottlerock Festival
Tue Oct 26                                     Birmingham, AL              Iron City Music Hall
Wed Oct 27                                   Nashville, TN                   Ryman Auditorium
Fri Oct 29                                       Chicago, IL                       House Of Blues
Sat Oct 30                                      St. Louis, MO                  Del Mar
Tue Nov 02                                    Minneapolis, MN           Varsity Theater
Wed Nov 03                                   Kansas City, MO             The Truman
Fri Nov 05                                      Denver, CO                      The Summit
Sat Nov 06                                     Salt Lake City, UT           The Complex
Mon Nov 08                                   Portland, OR                   Revolution Hall
Tue Nov 09                                    Vancouver, BC                Rio
Thu Nov 11                                    Seattle, WA                     Showbox Sodo
Sat Nov 13                                     Los Angeles, CA              The Wiltern
Mon Nov 15                                   San Diego, CA                 Observatory North Park
Wed Nov 17                                   Phoenix, AZ                     The Van Buren
Fri Nov 19                                      Dallas, TX                         South Side Ballroom
Sat Nov 20                                     Austin, TX                        Emo's
Sun Nov 21                                    Houston, TX                    House Of Blues
 
ABOUT VALLEY

Valley puts together alternative pop with the care, adventurousness and personal touch of a handmade burned CD. Cycling through moods like your favorite throwback Pinterest board, the Toronto quartet amplify sticky hooks through eloquent songcraft that’s cognizant of what came before, yet ready for the future. In 2016, Valley formed by accident when a local studio double booked them. During high school, Mickey and Karah played in one band, while Rob and Alex played in another. They introduced themselves with self-written, self-produced releases, including the EP This Room Is White (2016), the full-length debut MAYBE (2019) and their last EP sucks to see you doing better (2020). They joined Lennon Stella and The Band CAMINO on sold out tours across North America and even picked up a 2020 JUNO Award nomination in the category of Breakthrough Group of the Year.

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Author: Andrew Braithwaite

Andrew is the founder and Managing Director of Music Talkers. He's also a keen music enthusiast and plays the guitar.