Atlanta, GA - The new app, Merch Cat, launches as a one stop solution to merchandise ("merch") sales and inventory management. Designed for the live performing artist, the app enables users to turn their stagefront into a successful storefront. Recognizing the importance of merch sales to an artist's business, Merch Cat founder Vanessa Ferrer developed the app as a solution to her own challenges managing merch as an artist manager.

"Artists are continually looking for sustainable and profitable ways to make a living doing what they love, and merch sales can be a significant supporter of that, if it's done right," says Ferrer. "I wanted to create a tool that artists would get – something with a clean design, and reports that make it easy to understand how the merch business is doing – intuitive on the front end, and informative on the back end. For $7.99 a month, Merch Cat enables the user to turn their iOS device into a merch manager without breaking the bank."

Merch Cat was designed to capture Ferrer's vision of a sleek look and intuitive user experience that would appeal to artists. The app offers ways to organize inventory, execute payments, and get real-time analytical reports, all with musician friendly pricing. Managing merch shouldn't feel like managing a business. With Merch Cat, artists can spend more time on their music and less time on spreadsheets. Merch better with Merch Cat.  

Merch Cat is available now on iTunes or www.MerchCat.com.

For press inquires, please contact Cat Denton

Cat Denton

Richlyn Marketing, LLC. 

cdenton@richlynmarketing.com