Multi-platinum country phenomenon Bailey Zimmerman unveils his new song, “Holding On,” an introspective anthem about finding resilience in the face of adversity. After debuting the track live at the Grand Ole Opry last month and teasing it on social media, Zimmerman now shares the full version across all streaming platforms. Listen below.

With “Holding On,” Zimmerman reflects on personal struggles and the desire for a love strong enough to weather any storm. He vividly portrays a relationship at a crossroads, asking whether two people can find strength in each other when life feels insurmountable. The chorus poignantly asks, “Would you be strong and keep holding on? If this was your last breath, would you waste it on me? Stick around when I’m in the dark, be the angel that comes down and picks up my heart.”

“No matter who you are or where you’re at in life, everybody goes through hard times. I hope this song reminds you guys to keep going when you’re faced with adversity because you never know what tomorrow may have in store for you. KEEP GOING, KEEP HOLDING ON,” says Zimmerman.

Ahead of the song’s release on Friday, Zimmerman was surprised with a Pandora Billionaire Plaque marking the achievement of over One Billion streams on the platform. 

“Holding On” arrives just ahead of the 2024 CMA Awards, where Zimmerman is nominated for Best New Artist, further solidifying his status as one of country music’s brightest stars.

Zimmerman’s 2024 has been marked by numerous accomplishments. Over the summer, he released “New To Country,”accompanied by a music video shot in his hometown of Louisville, IL. Directed by Justin Clough, the video captures a lively celebration of country life—boats, trucks, ATVs, and explosions—a tribute to Zimmerman’s heartland roots.

His latest radio single, “Holy Smokes,” has already earned over 1.1 million US track equivalents, following the success of his Platinum-selling, No. 1 hit "Where It Ends," which topped the charts for two consecutive weeks and became his fourth consecutive No. 1 at country radio. Zimmerman is also featured on the Twisters: The Album soundtrack with “Hell Or High Water,” alongside artists like Luke Combs, Miranda Lambert, Jelly Roll, Lainey Wilson, and Kane Brown.

Zimmerman’s debut album, Religiously. The Album. (2023), was praised by The New York Times as “comfortably bruising and appealingly bruised.” The record set milestones as the biggest all-genre streaming debut album since 2021 and the biggest streaming country debut album of all time. It peaked at No. 3 on Billboard’s Top Country Albums chart and No. 7 on the Billboard 200. The album includes several No. 1 hits, such as the 4x Platinum “Fall In Love” and the 5x Platinum “Rock And A Hard Place,” which held the No. 1 spot for six consecutive weeks. Religiously. The Album. also features fan favorites like his latest radio hit “Where It Ends” and the 2x Platinum title track, “Religiously.”

Having recently wrapped his sold-out, 30+ city international headline trek, RELIGIOUSLY. THE TOUR, Zimmerman continues to electrify audiences with his dynamic live show. He is slated to perform at major events this fall, including Morgan Wallen’s One Night At A Time tour (October 19 in Charlotte, NC), Goldensky Festival (October 20 in Sacramento, CA), Concert for Carolina (October 26 in Charlotte, NC), and Audacy’s Stars & Strings (November 14 in Hollywood, FL).

BAILEY ZIMMERMAN 2024 TOUR DATES

Sat, Oct 19 - Charlotte, NC - Bank of America Stadium (w/ Morgan Wallen) Sun, Oct 20 - Sacramento, CA - Goldensky Festival
Sat, Oct 26 - Charlotte, NC - Concert for Carolina
Thu, Nov 14 - Hollywood, FL - Audacy Stars & Strings

About Bailey Zimmerman

Bailey Zimmerman’s latest tracks, “Holding On,” “Holy Smokes” and “New To Country” mark his first new music since surging to the forefront of 21st century country music with the release of Religiously. The Album. in 2023. Deriving its name from his third consecutive No. 1 single, “Religiously,” the LP arrived as not only the biggest all-genre streaming debut since 2021 but also the biggest streaming country debut of all time, entering at No. 3 onBillboard’s Top Country Albums chart and No. 7 on their all-genre Billboard 200 chart. The “comfortably bruising and appealingly bruised” (The New York Times) album features his fourth consecutive No. 1 single “Where It Ends,” his 4x-Platinum, No. 1 debut single, “Fall In Love,” and its 5x-Platinum follow-up, the six-week No. 1 mega-hit “Rock And A Hard Place.” Zimmerman was a recipient of multiple award nominations in 2023, including nods from the Billboard Music Awards, ACM Awards, People's Choice Country Awards and CMT Music Awards. He has ignited television audiences across the country with show-stopping performances on Good Morning America, TODAY, Dick Clark’s New Year’s Rockin’ Eve, Jimmy Kimmel LIVE!, ESPN’s College GameDay, New Year’s Eve Live: Nashville’s Big Bash, 58th Academy of Country Music Awards, and the 2024 CMT Music Awards. The celebrated singer/songwriter has also incited critical applause from Forbes, Rolling Stone, Variety, Los Angeles Times, Billboard, American Songwriter and many more. For more about Bailey Zimmerman, please visit baileyzimmermanmusic.com.

Author: Adam Bailey

Adam is a regular contributor for established press release distribution website Release-News.com. He writes on a wide range of topics including music.